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Berkley Brag Mat

Constructed from heavy duty, washable vinyl, the Berkley Measure and Release Mat will allow you to get a length measurement of your catch without doing damage to the fish. You don’t have to take the fish home to prove you landed a prize fish. Simply lay your catch comfortably on the Berkley mat and snap a pic with your phone. Depending on where you are, you may be able to post your pic to social sites straight away. It’s the perfect way to brag, and the fish lives to fight another day.
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Gulp Gel



Based off the trusted and proven Gulp! formula, Gulp! Gel contains the ultimate bite-triggering taste for fish, refined over 30 years of continuous research and development into fish feeding stimulants by Berkley. Gulp! Gel also contains additives to reflect ultraviolet (UV) light, increasing visibility for fish as the UV spectrum penetrates well underwater and is utilised by many predatory species to find food.
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